About Us
Avarati: Your UK Destination for Trend-Led Fashion All Year Round
Welcome to Avarati, a modern UK fashion brand offering the latest men’s and women’s clothing for every season — from lightweight summer essentials to cosy winter warmers and all the trend-led styles in between. We’re here to make fashion fun, effortless, and accessible, no matter the time of year.
Our Story
Although Avarati Ltd was officially incorporated on 24 February 2025, our vision began long before then. We saw a gap in the market: shoppers wanted fresh, trend-led clothing all year round without the high price tags or limited seasonal drops. With that in mind, we created Avarati — a fashion brand dedicated to providing high-quality, stylish, and accessible clothing that supports confidence and self-expression.
Coming from the heart of London’s vibrant fashion scene, we carefully select pieces that blend style, comfort, and affordability. Our collections evolve throughout the year, but our mission remains the same: to offer clothing that genuinely resonates with your lifestyle.
Who We Are
Avarati is a London-based fashion brand built on passion, creativity, and a love for personal style. We curate collections inspired by global trends, social culture, streetwear, and everyday essentials that real people actually want to wear. We believe fashion should feel personal, expressive, and exciting — and we’re proud to serve a growing community that shares that same energy.
Our Mission
Our mission is to empower people to express themselves through modern, seasonal, and trend-led fashion — without limits and without breaking the bank.
We aim to become the UK’s most reliable destination for everyday style by delivering clothing that looks great, feels amazing, and keeps you ahead of trends 365 days a year.
What We Stand For
At Avarati, we stand for fashion without boundaries. We believe style shouldn’t be limited to just one type of season or trend, which is why our collections cater to the full year — from beach-ready summer fits to warm, durable winter layers. We prioritise relevance by keeping our styles in line with global and UK fashion trends, ensuring our customers always feel current and confident.
Quality is at the centre of everything we do. Every piece is chosen with comfort, durability, and fit in mind, because great style should feel effortless. And while we stay trend-forward, we also stay fair with our pricing — making sure fashion remains accessible to everyone. Above all, we value our customers, and we strive to deliver an easy, enjoyable, and trustworthy shopping experience from the moment you browse to the moment your order arrives.
Why Shoppers Choose Avarati
Shoppers choose Avarati because we offer a refreshing blend of modern style, quality, and value. Our constantly updated collections keep customers in touch with the latest trends, making it easy to find pieces that feel current and exciting. People trust us for high-quality clothing that fits well, feels comfortable, and lasts — whether they’re shopping for everyday staples or standout seasonal looks.
We’re committed to offering great fashion at fair prices, helping you stay stylish without overspending. Customers also appreciate our fast and reliable UK delivery, which ensures their items arrive quickly and in excellent condition. And whenever support is needed, our friendly customer service team is always ready to help, providing a smooth and positive shopping experience from start to finish.
Company Information
AVARATI LTD
Company Number: 16271406
71–75 Shelton Street, Covent Garden,
London, United Kingdom, WC2H 9JQ
Customer Support
Support Hours: Monday to Friday, 9 AM – 5 PM
Email: info@avarati.com
Phone: +44 7886 046468
Join the Avarati Community
Avarati is more than a store — it’s a growing community of people who love expressing themselves through style. Every purchase supports a young, ambitious UK brand built on passion, creativity, and a genuine love for fashion. We’re excited to be part of your wardrobe and even more excited to show you what’s coming next.
Your style journey starts here, with Avarati.